 |
Main >> Previous Updates >> May 2004 >> May 01, 2004 >> Article ID 4786
 Getting Away from Christina | Type: Internet Article |
| | Jessica's Dirty Clean-Up Act | May 02, 2004 | by Eric Dash
Summary:
An article about Jessica Simpson. Christina mentioned.
JESSICA SIMPSON, the 23-year-old singer and reality television star, has always emphasized her innocence — a minister's daughter, she swore off sex until marriage — to distinguish herself from provocative peers like Britney Spears and Christina Aguilera.
Read on for the whole article. |
JESSICA SIMPSON, the 23-year-old singer and reality television star, has always emphasized her innocence — a minister's daughter, she swore off sex until marriage — to distinguish herself from provocative peers like Britney Spears and Christina Aguilera. Which is why some fans of her music or of "Newlyweds," her MTV series, may be surprised to find Ms. Simpson hawking a new line of beauty products with distinctly erotic overtones. Her "Dessert" collection offers a menu of 13 "deliciously kissable" items like Belly Button Love Potion, Hot Body Topping and Whipped Body Cream with Candy Sprinkles.
Ms. Simpson, in an e-mail message conveyed by her publicist, said that the items "are beauty products, not sex products." Nonetheless, she said that she recruited her husband, Nick Lachey, to test which products smelled and tasted best during "snuggling or smooching." Randi Shinder, the founder and president of Dlish Fragrance, who created the line with Ms. Simpson, acknowledged that some items might have sexual connotations. But she said those products are mainly attracting customers in their 20's and 30's. At the same time, she said she doesn't see harm in "a 16-year-old buying the whipped cream." She continued, "It's basically moisturizer in a whipped cream can."
At the Sephora beauty emporium in Times Square last week, one of the shoppers interested in the Dessert line was Naomi, a 21-year-old bride-to-be who asked that her surname be withheld to protect her future in-laws. She purchased the $35 Whipped Cream, the $36 Body Shake and the $34 Powdered Sugar Body Shimmer with "tickle me anywhere" feather applicator. She said that the appeal lay in Ms. Simpson's persona: seeing "someone you can relate to" made her willing to test them. "The whipped cream may be a hand cream but you can use it for foreplay or use your imagination," she added.
That was not what Cece Cloutier of Dyer, Ind., had in mind when she visited the store to buy a bottle of Ms. Simpson's body wash for her 9-year-old daughter, Kylee. Although she and her daughter "listen to Jessica all the time," once Mrs. Cloutier read the words "kissable" and "sexy" on the bottle, she decided with Lynn Mendoza, Kylee's aunt from Chicago, that the product was not appropriate. "You'd have to explain to her what body dessert is," Mrs. Mendoza said.
Several mothers interviewed at the store also shook their head at the notion of buying their daughters the ingredients to an erotic sundae; others simply smiled and said the prices were too high. But most of the young women who stopped into Sephora to sample the products found the sexy-dessert concept appealing. "I think it is cool that you can eat it," said Shaton Scott, a 16-year-old sophomore at Park West High School in Manhattan. "I told my mother about it and she said, `You better not be using it on a boy,' but said it was O.K. to use the lotion."
Marketing experts expressed surprise at the products' overtones and said that they may leave Ms. Simpson's core fan base of 12- to 14-year-old girls behind. "This is clearly aimed at being more provocative and trying to age her up to an older following," noted Laura Groppe, president of the Girls Intelligence Agency, a Los Angeles-based marketing firm that tracks teenage trends.
Dessert's offerings come in three flavors: vanilla-like Creamy, berry-flavored Juicy, and chocolate-based Dreamy. The products are made with natural oils, shea butter, artificial flavors and sweeteners like saccharine. Most of the items, Ms. Shinder points out, are carbohydrate-free. That said, the labels clearly state "This is not food" and the products do not list calories.
Ms. Simpson's second cosmetics line, called Taste, is due out next fall. Meanwhile, Mr. Lachey may launch a line of edible body products for men. "We're not sure how to position that one," Ms. Shinder conceded. |
 Source: The New York Times | |
|
|
 |
|
|
| Username: | Guest |
| Position: | Unregistered Viewer |
|
|
ChristinaMultimedia is a non-profit
website. Costs to maintain the master server and other servers are very expensive. If
you use and enjoy this website and any other websites of CMM, it would be greatly appreciated if you can help out with our costs.
|
|
|
Total Online: 10
10 Guests, 0 Members |
|
|
|
|
Total Articles: 11578
Total Views: 9335116
Total Comments: 1600
Total Hits: 12874161
Total Unique Visits: 1699330
|
|
|
|
FAQ
Login
